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Supporting mothers in their choice to breastfeed has been the objective of HUG Maternity which, since 2000, has held the Unicef label "Baby Friendly Hospital" (FR).
The best treatment for sore nipples is prevention.
The best prevention is to ensure a proper latch by the baby
Nipple pain often has one or two causes.
Either the baby is not properly positioned and does not latch onto the breast correctly, or it has a suction problem, or both.
See technical sheets - positions
Cracks may be without visible lesions at first, but the nipple will be sore during feeding: correct the breastfeeding position and the taking of the nipple in the baby's mouth will prevent the emergence of more extensive and painful sores.